Client: Estone Fox

Industry: Sports Management and Consultancy


Focus Areas: Formula 1, Global Sports Events, Sponsorship Activation, Partnership Opportunities, Motorsport Speakers

Objective:
The primary goal was to craft a premium, professional, and personable brand identity for Estone Fox, a high-end service agency specializing in Formula 1 and other prestigious sports industries. The branding needed to encapsulate the sophistication of the sports it represents while remaining approachable and distinctive.

Creative Direction:
The fox motif, a symbol of significance to the founder, was central to the branding. It was essential to integrate this element in a way that reflected agility, intelligence, and strategic prowess—qualities synonymous with the fox and the elite sports industries Estone Fox operates within.

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Rejected Designs

Our logo design and branding process is collaborative, ensuring your involvement in every decision. Once you select your preferred design concepts, we develop these into various brand identities for you to consider. Below is a collection of designs that didn't make the final cut in this project, but we still cherish them.

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Brands we’ve worked with

UNIQ BY DESIGN OR

COMMON BY CHOICE

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Paris 2024